Adknowledge Asia appoints country director for Indonesia

  • Haryati ‘Fey’ Lawidjaja has 15yrs experience in mobile and digital
  • Company says its plans to ‘invest significantly’ in Indonesia

Adknowledge Asia appoints country director for IndonesiaDIGITAL advertising technology company Adknowledge Asia has announced the recent appointment of Haryati ‘Fey’ Lawidjaja (pic) as its Indonesian country director.
With more than 15 years of experience in the mobile and digital industry, and having previously held senior positions at Telkomsel and Nokia, she is perfectly poised to lead the expansion of the company’s Indonesian operations, the company said in a statement.
READ ALSO: Wego appoints new GM for Indonesia, current one promoted
Fey will own the business plan and customer strategy in the market, with direct responsibility for the team’s targets, growth and retention, Adknowledge added.
“Adknowledge Asia, with its deep expertise in digital advertising, is well-positioned to tap into emerging opportunities during this new era of digital and social communication that has changed the way marketers engage their targeted audiences,” said Fey.
Fey is based out of Adknowledge Asia’s Indonesian office and reports to Damien Lavin, managing director, SEAR & ANZ, Adknowledge Asia Pacific.
“We are incredibly excited to have someone of Fey’s calibre within the Adknowledge Asia business,” said Lavin.
“Fey has a perfect blend of product, telco and digital advertising experience and I’m sure she’ll add significant value to the team and our clients.
“Indonesia is a huge focus for the business as it’s the Asian epicentre for social, video and mobile. Over the coming years, we plan to invest significantly in this market,” he added.
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