- Malaysia and Singapore first to go live; seven other markets by end-2016
- Customers can interact with banking consultants via video, audio and chat
STANDARD Chartered Bank has launched a video banking service for both its Personal Banking and Priority Banking segments.
Clients using the service will be able to securely interact with banking consultants via video, audio and chat, while enjoying the flexibility and convenience of banking from any location using their laptop, the bank said in a statement.
Malaysia and Singapore are the first two markets to go live, with the video banking consultants serving both markets based at the Bank’s Client Contact Centre in Menara LYL, Petaling Jaya in Malaysia.
Clients can access the service from Monday to Friday, 8.30am to 5.30pm with the click of a button on the Bank’s website at www.sc.com/my/contact-us.
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“From the introduction of our Breeze mobile app in 2010 to the launch of the award-winning Retail Workbench in February this year, we have reached another milestone today with the launch of video banking,” said Standard Chartered Bank Malaysia managing director and chief executive officer Mahendra Gursahani.
“Not only will video banking transform the way we deliver client service, but it also provides opportunities to our staff for upskilling and retraining to stay abreast of the latest technologies in the industry,” he added.
The bank claimed that video banking has the following benefits:
- More choice, more convenience: Clients have a secure channel to access live, on-the-spot services through video, audio and web chat, giving them a convenient new way to do their banking.
- Document-sharing: Banking consultants can share screens with clients while speaking with them. Both consultant and client will also be able to upload and share documents.
- Access to investment advisor: Priority Clients can have ‘face-to-face’ discussions with investment advisors to explore new wealth management opportunities. This is especially convenient for clients in markets such as Malaysia where branches are spread out geographically.
The service will be rolled out in Bangladesh, China, Hong Kong, India, Taiwan, Kenya and the United Arab Emirates by the end of 2016, reaching five million retail clients across Asia, Africa and the Middle East, Standard Chartered said.
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