Market Research

Bring your own danger with Google Play: Survey
More than 100,000 Android apps may pose security risks to organizations and attempts to secure bring your own device (BYOD) environments, according to a new study by endpoint security solutions provider Bit9.
Optimize or lose customers, says Google mobility study
Businesses need to optimize their brands' mobile experience or risk driving potential customers to the competition, according to a new study by Google.
GfK Asia announces new GM for Malaysia office
Market research company GfK has appointed Selinna Chin as general manager of GfK Malaysia with immediate effect.
Online marketers tracking Google+ developments
Research firm eMarketer calls Google+ 'a sleeper social network' Google+‘s connections with search engine results pages cited by 56.4% of online marketers as likely to become 'massively influential' MARKETERS are closely watching the growth of Google+ and its connection to search results, says research firm eMarketer.
Malaysia leads world in number of devices per employee
With an average of six devices per employee, Malaysia currently leads the world’s population for the highest number of devices accessing the corporate network, according to a new research report released by Citrix.
Video hasn’t killed the text star yet
A new report by research firm eMarketer has found that use of short-form, written content still outweighs visual assets such as video and photos when it comes to digital marketing efforts.
Outlook dims for Malaysian PC market
The Malaysian PC market registered a sharp sequential decline of 19% to 893,000 units during the second quarter of this year, according to the latest IDC Asia Pacific Quarterly PC Tracker report.
Consumers willing to pay for responsible manufacturing
Two-thirds of global consumers say they are willing to pay more for electronic products that have been responsibly produced, according to CNN International's Consumer Connect - Consumer Electronics 2012 survey.
Corporate boost for Thailand’s PC market
Despite the Asia Pacific region registering an overall decline, Thailand’s personal computer (PC) market has recorded a jump in sales, according to market research firm, GfK.
Malaysian consumers taking to web-connected TVs
Malaysians are buying more television sets and a gradually growing proportion are reaching for those that come enhanced with LED backlit or Internet connectivity features, or even a combination of both.
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