Customer Engagement

Twilio appoints Nicholas Kontopoulos as VP of Marketing, APJ
Twilio has announced that Nicholas Kontopoulos has joined the company as vice president of Marketing for Asia Pacific and Japan (APJ).
Digerati50: The small AI company with a lofty vision
Artificial Intelligence to help call centers manage thousands of calls, emails Powered by internally developed Emotion AI that reads human feelings & intent
Covid-19 fears drives demand for AI-startup, Superceed’s products as it seeks to raise US$5mil round
Provides AI-driven customer engagement through combination of four key AI technologies Recognised by Gartner as among leading audio based Emotion AI players – along with Amazon
Visa to equip SMBs with customer engagement services via Perx
Mobile customer engagement and loyalty platform provider Perx said it is collaborating with Visa to provide end-to-end customer engagement services to SMBs through the Visa Business Hub.
How to build great mobile apps for the long haul
Go mobile or go bust? IBM’s David Lee Heyman has five guiding principles for a robust and sustainable mobile strategy.
Customer engagement requires disruptive thinking, not just disruptive tech
In today’s world of digital touchpoints, disruptive technologies must be met by equally disruptive thinking, says a NICE Systems senior exec.
Four steps to building sustainable relationships with consumers
The powerful combination of halo data and predictive analytics enables businesses to better understand each consumer and to create new consumer intimacy and immediacy models, writes Jayajyoti Sengupta of Cognizant.
Social media overtakes traditional marketing metrics in APAC
Brands in Asia Pacific are placing social media at the heart of their strategy as they strive towards 360-degree customer engagement, according to a study released by TNS.
The three steps you need to take to optimise your customer experience
It is critical for businesses to deliver a great experience to consumers as it has a direct impact on loyalty and advocacy, writes Daniel Cran of LogMeIn.
How digital fuelled Baba Rafi’s globalisation
Hendy Setiono built his Baba Rafi business from a single kebab stall to an international franchise, and digital is fuelling it all.  
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Digerati50 2020-2021

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