Celcom inks MoU with MITI to help create competitive SMEs

By Digital News Asia August 21, 2014

MoU for Vendor Development Programme signed
Partnership to create resilient SMEs & move them up value chain

Celcom inks MoU with MITI to help create competitive SMEs

THE Malaysian Ministry of International Trade and Industry (MITI) has appointed Celcom Axiata Berhad an anchor company for the implementation of the Vendor Development Programme (VDP).

Other anchor companies involved in the programme include Telekom Malaysia, UEM Group Berhad, Proton, Perodua and Sime Darby Berhad.

In conjunction with the appointment, MITI and Celcom signed a Memorandum of Understanding (MoU) on Aug 18.

The signing was executed between Dr Rebecca Fatima Sta Maria, secretary general of MITI for and on behalf of the Government and Mohammed Shazalli Ramly, chief executive officer of Celcom Axiata Berhad; witnessed by Mustapa Mohamed, minister of International Trade and Industry Malaysia.

“Celcom feels privileged to be given such an opportunity to assist in developing the country’s SME community. In response to the Government’s call for economic transformation, we remain steadfast in our commitment to provide SMEs with the best collaboration to support them in building their efficiency and competitiveness.

“Our aim is to enable them to move up the value chain and perform well not only in the local market but also globally,” said Shazalli.

The MoU encompasses several areas of collaboration, with the objective of nurturing a vibrant small-medium enterprise (SME) industry to become resilient and competitive, and support the needs of Celcom and other appointed anchor companies.

The VDP by Celcom is intended to enable local SMEs to develop and enhance their capabilities through guidance and standards set by the company in order to meet industry requirements for relevant product and services.

The opportunities that arise from this collaboration, according to the mobile telecommunications provider, will also assist local SMEs in strengthening and growing their businesses into large-scale local or international companies.