TradeGecko aims Xero integration at SMEs

  • Seamless integration with online accounting system offers better management of resources
  • Plans to launch further integration with other cloud services throughout 2013

TradeGecko aims Xero integration at SMEsSINGAPORE-based start-up TradeGecko has announced that its cloud-based inventory and sales management application now integrates seamlessly with the Xero online accounting system.
TradeGecko chief executive officer Cameron Priest said that Xero inventory management has been one of the company’s most requested features.
“Anyone who’s run a growing business will understand why. It brings complete confidence that the numbers you’re using to drive growth really do represent reality,” he said.
“Linking TradeGecko and Xero makes staying in control effortless and means our customers can grow without needing to increase headcount in the back office,” he added.
Small and medium-sized enterprises (SMEs) now have the tools they need to scale at their fingertips, with the ability to see the big picture financial impact of every sale and related operation in real time, TradeGecko said in a statement.
The integration links invoice, stock and customer data automatically, eliminating the manual data entry that wastes time and often introduces errors between separate IT systems, the company said.
TradeGecko claimed that early feedback from customers confirms that the benefits are real.
James McCarthy, general manager at New Zealand flight tracking system Spidertracks, said: “For the first time we can watch overseas customers place an order through our Shopify store, have that order push through to TradeGecko, fulfillment pushed to Shipwire and the invoice pushed to Xero.
“Within a couple of minutes of customers entering their credit card number, the goods were pending shipment, all without any intervention by our staff,” he said.
From Xero’s perspective the integration continues a drive to empower SME owners with the kind of tools and insights that big companies have long enjoyed, without the cost, complexity and training overheads those traditional tools imply.
“Connected operations and accounting systems are key to the success of any company eyeing growth,” said Xero developer partner program manager Ronan Quirke.
“We are delighted to be partnering with TradeGecko to bring this integrated solution to our customers, and work together on finding new opportunities through this partnership.”
TradeGecko said it plans to launch further integration with other cloud-services through 2013 to help business connect their back-end systems together and automate their administration processes.
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