Axiata Group launches Axiata Game Hero 2022 Football Edition in collaboration with Leet Technology Inc
By Digital News Asia June 28, 2022
- Leet provides a platform for competitive gaming across 4 countries
- White label provides Axiata a platform to bring together tournaments
Axiata Group Bhd (Axiata) a leading regional mobile and digital conglomerate across ASEAN and South Asia in partnership with the Malaysian founded, over-the-counter Nasdaq listed Leet Technology Inc.
Leet, an eSports technology company that provides a platform for competitive gaming has announced the launch of the Axiata Game Hero 2022 – Football Edition. This year, Axiata Game Hero is back with a total prize pool of US$80,000 featuring three different game tracks which are Konami’s eFootball, Football Arcade Challenge and Team Manager.
“We are pleased to be partnering with Leet Technology Inc in kicking off the start of World Cup season with Axiata Game Hero 2022 – Football Edition to provide a new opportunity for fans to connect through eSports. We have been running the Axiata Game Hero since 2019. Popular game titles such as Free Fire and PUBG were featured and were very well received by gamers. Given the huge football fan base in Southeast Asia and South Asia, we believe that subscribers across four Axiata territories will enjoy the games offered and hope to see more players come on board to battle and represent their countries,” said Axiata Head of Product Innovation and Partnerships, Peggie Lim.
Keith Long (pic), CEO of Leet Technology Inc. said “We are excited to partner with Axiata Group for this year’s edition to feature an all-football themed competition across four Asian territories, powered by Leet’s Maverick eSports platform. Our Maverick white label product provides Axiata a platform to bring together tournaments for the casual and professional gamers, to connect players and elevate their experiences by creating more ways to win and have fun.”
Axiata Game Hero is a tournament by Axiata Group for its 6 operating companies in Southeast Asia and South Asia. Axiata Game Hero 2022 offers an immersive football themed tournament in three parts:
• eFootball by Konami
eFootball tournament will start on June 15, 2022, coinciding with the 2022 FIFA World Cup, and end at the Regional Grand Finals from December 13-14, 2022. The tournament will span across four countries, namely, Malaysia, Indonesia, Cambodia and Bangladesh with participation of subscribers of Boost Malaysia, XL Indonesia, Robi Bangladesh and Smart Cambodia. The tournament will have four distinct levels for each country, with top players vying for a spot in the Elite Lounge, then the Country League Qualifiers, and finally the Regional Grand Finals, on a double elimination style. The tournament offers a series of cash and merchandise prizes totaling US$60,000.
• Football Arcade Challenge
Football Arcade Challenge features hypercasual yet competitive mini games in 4 country tournaments that started June 12, 2022, and end on November 26, 2022. 6 games will be played over six months, refreshed every two weeks. The top 30 players on each game leaderboard will receive cash and merchandise prizes totaling US$10,000.
• Team Manager
Team Manager is a one-month fantasy football tournament based on 2022 FIFA World Cup fixtures where each player receives a US$100 million virtual budget to pick the best formation and 11 players and four playing substitutes. Team Manager features variable game boosters such as triple captain booster, bench-boost booster, free-hit booster and wildcard booster. The tournaments offer a series of cash and merchandise prizes totaling US$10,000 including football club jerseys.
To keep up to date with all the latest news from Axiata Game Hero 2022 – Football Edition, please visit Axiata Game Hero.
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