Digital Marketing

Digital agency Bullseye expands in Jakarta, two new appointments
Digital agency Bullseye has made two recent senior hires in Jakarta as part of its growing team and foothold in Indonesia.
Adobe appoints new execs to strengthen APAC digital marketing business
Adobe Inc has announced the appointment of Mark Henley to the newly created position of director of Transformation and Digital Strategy, Asia Pacific, and Jennifer Ruth to the position of Asia Pacific General Manager for digital agency Adobe Digital.
Competing in today’s dynamic retail market place
The retail landscape is undergoing a major transformation and retailers that don’t make fundamental changes will at best continue to lose market share, or at worst, will simply disappear, writes Scott Gillies of Manhattan Associates.
For fashion tips, 'Millennials' turn to online video: TubeMogul
Millennials in South-East Asia are less influenced by celebrities than their parents, and prefer digital video to learn about the latest style trends, according to a report by TubeMogul.
Rev Asia appoints Loh Ken Wei as GM of publishing
Digital media company Rev Asia announced that Loh Ken Wei (pic) has been promoted to general manager of publishing, effective Jan 1.  
TubeMogul injects transparency into video ads
TubeMogul has announced the global rollout of new technology that allows advertisers to see if their digital video ads are actually being viewed.
Meltwater boosts social media monitoring with Buzz 3.5
Online intelligence solutions provider Meltwater has launched Meltwater Buzz 3.5, the latest upgrade of its social media Software-as-a-Service (SaaS).
India-Japan duo in pact to deliver personalised ads to SEA users
India's Ozone Media and Japanese online advertising platform MicroAd Inc have entered into a partnership that will target advertisers in South-East Asia.
Digital advertising on cusp of tipping point: Media Prima exec
Media Prima content chief Ahmad Izham senses online advertising to take off Clients no longer see digital as mere add-on but part of comprehensive strategy
Kenshoo names new MD to accelerate APAC biz footprint
Digital marketing agency Kenshoo has announced the appointment of Michel van Woudenberg (pic) as managing director, Asia Pacific Japan (APJ).
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Digerati50 2020-2021

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