Google AdWords

Exabytes acquires HT Internet in strategic move
Acquisition enables Exabytes to become a full service website management provider.
ServisHero out to simplify digital marketing for local businesses
On-demand services startup ServisHero doesn’t want to be just a marketplace for SMEs, but wants to empower them with its own digital marketing expertise.
Google introduces new, mobile-focused AdWords format
Google has introduced a new AdWords format that it said would help businesses charge forward in the mobile-first era.
Malaysian not-for-profits to get a Google leg up
Google Malaysia has launched a programme that it says will enable not-for-profit organisations in the country to go further in their mission to serve their respective causes by leveraging some of its most well known tools for free or for a highly discounted rate.
Findit aiming for No 1 spot in online marketplaces
Findit Services Sdn Bhd, the company behind location-based social platform app Findit, may be new to the e-commerce space, but it believes it has what it takes to become the Malaysian online marketplace leader within the next 12 months.
Google investigating AdWords allegations in Malaysia, Singapore
Google Inc is investigating a complaint from a small Kuala Lumpur-based digital advertising agency which is alleging that the US tech giant’s employees in Malaysia and Singapore had tampered with its AdWords account and gone behind its back to directly deal with its client.
Google appoints Exabytes as AdWords SME partner
Google has appointed Exabytes Network Sdn Bhd, a webhosting and e-commerce solutions provider, as its latest Google AdWords Premier SME (small and medium-sized enterprise) Partner (PSP) in Malaysia.
How RM10 made a difference to a sewing-machine retailer's business
LSN started with RM10-a-day budget on Google AdWords for a month to test waters Going into e-commerce allows it to serve customers nationwide, mobile focus now
5 ideas for the future of advertising
An entire generation is now defined by the web, mobile, and social, and this ‘Generation C’ cares deeply about creation, curation, connection, and community. To keep up with this generation, advertisers need to move just as fast as consumers in adopting new technology, writes Susan Wojcicki of Google.
Digital marketing double-certification course in Aug
ClickAcademy Asia, in partnership with Marketing Magazine, will launch what they said was the first ‘double certification course’ in digital marketing in August.
Download Digerati50 2020-2021 PDF

Digerati50 2020-2021

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