Social Media Marketing
DiGi Telecommunications Sdn Bhd has appointed Spring Creek as its social media agency of record, following a competitive pitch.
Respective CEOs were friends for some time; similar visions made it only a matter of time for a merger like this Media agencies welcome move, expect merged entity to be potential game-changer in digital advertising space
Catcha Media has entered into a term sheet agreement to merge certain assets with Says Sdn Bhd, the owner of Says.com, in an approximately RM60mil merger that would see the creation of Malaysia's largest digital advertising group.
DNA columnist Jagdish Singh Malhi shares the six key things you need to keep in mind when planning a social media campaign for your brand.
DNA columnist Jagdish Singh Malhi shares five tips that will give you the confidence that your communities will be well managed.
DNA columnist Jagdish Singh Malhi present the second of a two-part article on the 10 components businesses need to have or put in place for their social media strategy.
DNA columnist Jagdish Singh Malhi looks at the 10 components of a social media strategy for your brand, starting with the first five.
This week, columnist Jagdish Singh highlights eight key things to consider when making a decision about which social media agency or consultant to work with.
According to a new study by Accenture, Asean businesses are not taking full advantage of the interactive opportunities presented by digital technologies.
Social media marketing ‘not-a-guru’ Jagdish Singh begins a regular series that looks at using social media to meet business objectives, with his experiences as a client.