Oliver Frese
Repositioning CeBIT the ‘best decision ever’
Deutsche Messe AG's decision to reposition CeBIT as a B2B platform for information technology was one of the best decisions in recent years, as this made its annual technology trade fair more relevant to exhibitors.
Former hacker Kevin Mitnick to speak at CeBIT 2015
Security consultant Kevin Mitnick – at one time the world’s most famous, or infamous, hacker – will take centrestage this year at the CeBIT Global Conferences, part of the CEBIT trade show that will be held later this month in Hannover, Germany.
CeBIT 2015 theme ‘d!conomy,’ goes up to 11 for startups
Next year’s CeBIT 2015 trade show in March will have as its lead theme ‘d!conomy,’ centring on the rapidly growing influence of IT across all areas of business and society, and the role of IT as a key driver of innovation.
CeBIT now targeting the business sweet spot
In a bid to grow its business and take on the competition, Deutsche Messe AG has altered its strategy to focus purely on business-to-business (B2B) information and communication technology (ICT), according to its top executive.
Big data focus for CeBIT 2014, with theme ‘Datability’
The iconic CeBIT technology tradeshow will have ‘Datability’ as its main theme next year, to denote the impact of big data in conjunction with the required sustainability and responsibility with regard to its use.
