Indonesia will be the first market in Asia Pacific where GfK will launch its Crossmedia Link product, which seeks to measure consumption habits across today’s high-tech media usage.
The BBC has launched a new international BBC News app for iOS and Android devices.
Malaysians love their mobiles, and up to eight in 10 use them to surf the Internet. However brands and advertising agencies have yet to really start creating content that is optimised for mobile consumption, according to BuzzCity.
HotelQuickly Ltd cofounder and CEO Tomas Laboutka remains unfazed, but not complacent either, by the entry of bigger rivals into the last-minute hotel booking space.
Mobile devices are now responsible for 34% of global e-commerce transactions, while mobile commerce (m-commerce) accounted for 27% of all e-commerce in South-East Asia, putting the region at a similar level to Spain and Italy, and right behind the United States, according to Criteo.
A global survey of marketers has found that Asia Pacific businesses, much like the region’s population, are ahead of the curve when it comes to the mobile-first transformation.
Internet TV service iflix and digital video services provider Vimond Media Solutions have announced plans to establish a jointly operated development centre in Kuala Lumpur.
Malaysian enterprises are still in the early days of mobility adoption, and businesses have started to move towards developing strategic roadmaps for mobile deployment and the use of internal mobile applications.
Singapore has seen a dip in labour productivity. To turn this around, businesses should adopt less labour-intensive processes and explore more innovative solutions instead, notes Simon Davies of Salesforce.
We’re living in a day and age not just defined by mobile connectivity, but dominated and controlled by it, writes Consumer Electronics Association president and CEO Gary Shapiro.