Amobee has announced the appointment of digital and mobile advertising expert Robert Woolfrey as senior vice-president, Asia.
iClick Interactive Asia inks ad partnership deal with Singapore Press Holdings Limited, to become its in-feed video ad serving partner across its wide-reaching range of apps.
Click-through on apps was found to be between 1.3 times to twice as high as mobile web click-through in all surveyed Asia Pacific countries.
Glispa Global Group has opened an office in Singapore and has appointed former Google executive and mobile marketing veteran Christian Nguyen as its South-East Asia general manager.
Google has introduced a new AdWords format that it said would help businesses charge forward in the mobile-first era.
Mobile location and behavioural advertising startup Blis hopes to make a difference by offering companies insights and reach into their key demographics.
Two weeks after opening its Philippines office, social media giant Facebook has landed in Malaysia too.
China-founded mobile advertising and games publisher Mobvista seeks to ride South-East Asia’s mobility wave and has been exploring the market since 2014.
Mobile advertising technology company S4M has launched in Asia Pacific, setting up operations in Singapore.
XOX Mobile has agreed to form a JV company with South Korea’s Mobligation, which develops mobile portals, browsers and applications for smartphones.