Christmas generates most amount of shopping buzz in Southeast Asia Shopee leads in share of voice in Indonesia, Lazada in Malaysia and Amazon in Singapore
GE13 may not be ‘Malaysia’s first social media election,’ but Meltwater’s monitoring of online buzz illustrates social media’s importance as a medium for campaign communications and political discourse.
Online intelligence solutions provider Meltwater has launched Meltwater Buzz 3.5, the latest upgrade of its social media Software-as-a-Service (SaaS).
While it is arguable whether social media helped candidates win votes or parties the hearts of the public in Malaysia’s recently concluded general election, it certainly played a role on the day itself.
DNA columnist Jagdish Singh Malhi present the second of a two-part article on the 10 components businesses need to have or put in place for their social media strategy.
Online intelligence solutions provider Meltwater has announced an upgrade to Meltwater Buzz, its flagship social media marketing suite.