The new platform enables SMEs to buy print media space online at accessible prices.
Media activation and strategy leads appointed to fuel regional growth.
Media agency IPG Mediabrands has launched Ingenuity, an e-commerce unit under its World Markets Asia cluster that will bring end-to-end online solutions to its clients in South-East Asia, Hong Kong, Taiwan and Korea.
Malaysia Airlines has launched a single Facebook page across its 18 key markets and 16 time zones, describing it as “a global push in its social media strategy” that will also focus on localised content.
DiGi Telecommunications Sdn Bhd has appointed Spring Creek as its social media agency of record, following a competitive pitch.
Global media holding company IPG Mediabrands has announced the launch of technology services hub, Mediabrands Global Technology Solutions, in Kuala Lumpur.