Digital Marketing

TikTok appoints Sameer Singh as SEA Head of Global Business Solutions
Singh brings in 25 years’ experience in pioneering marketing and advertising solutions, and holding key leadership roles in various renowned organisations
TikTok claims its insights allow brands to tap into Ramadhan 2021
TikTok insights showing how its Malaysian consumers interact with the app during Ramadhan 2020 – insights that can help brands tap into the platform for wider outreach
Matrade announces second eTrade programme to assist Malaysian SMEs
The enhanced programme, aimed at helping Malaysian SMEs sustain global presence, has added activities and training types
UOB’s FinLab goes Online, helps SMEs prioritise for digitalisation
The Covid-19 pandemic has allowed UOB's FinLab programme to expand its reach with as many as 45% of SME participants prioritising digital marketing.
ada appoints Vittorio Furlan to leads analytics & consulting practice
Will develop tailored industry solutions to help clients extract value from data, drive results ada uniquely placed to merge rich & unparalleled insight, agency and media experience
Connect with creative professionals via SociaBuzz
Recently transformed into a “market network” for customers and influencers.
Maxis expands enterprise offerings with end-to-end e-commerce solution
Targeted at SMEs to build, amplify and optimise their e-commerce presence.
Tapping the gold mine of Malaysian digital consumers
Advertisers need to understand the bottlenecks in order to achieve their desired results.
We are very excited about the opportunities ahead: Adobe CEO
 Digital Marketing revenue has been growing annually since 2010 However, percentage of revenue contribution to the group's overall revenue has been rather flattish
How important is Digital in HR and Learning?
Crucial to have technologies in place to assist with management, implementation of initiatives HR has to ensure CEO understands implications of implementing comprehensive digital strategy
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Digerati50 2020-2021

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