DNA launches its inaugural Pulse on Malaysia’s Digital Economy under its Deep Dive series with Karamjit Singh giving it a personal score of 3.5
Maxis believes that a brand is built through the customer’s experience with it and not through advertising. Taking this one step further, it has made ‘Customer Experience’ a key outcome and has wrapped this into a company-wide KPI. Karamjit Singh has the story.
Telcos’ key assets are no longer their physical networks but their brand and customer relationships, which makes them uniquely positioned to offer Communications, Commerce and Community solutions as ‘comcos,’ writes Gerard K.M. Lim.
DNA founder Karamjit Singh is excited to share news of DNA’s first Deep Dive on the telecommunications sector.