Aims to guide online shoppers through the multiple year-end sales.
MyCyberSale and 9.9 Rewards Day may boost e-commerce spend in September.
Three online businesses report sales increases of up to 40% during campaign Major jump in customers via mobile application also recorded
In a survey of more than 15,000 consumers across 15 major global markets, Ovum found that 68% of respondents globally prefer to use a desktop PC or laptop when shopping online. Only one in five use their mobile phone and a smaller proportion (14%) use a tablet.
Rocket Internet e-commerce companies Foodpanda, Lazada and Zalora have launched what they’re calling the ‘Online Revolution,’ styled after the United States’ Cyber Monday, the biggest online shopping day which takes place every Monday after Thanksgiving.