Customer Experience

NUS spins off data analytics startup 6Estates
The National University of Singapore (NUS) said it has spun off a new startup called 6Estates from the NUS-Tsinghua Extreme Search Centre (NExT), the research centre it jointly established with Tsinghua University of China.
Week in Review: What’s next for disruptor Tony Fernandes?
What’s an old-school business guy doing at a tech conference? Probably because his most famous venture harnessed technology and innovative business models to disrupt the entire global airline industry, and he is aiming to do the same to other industries, writes DNA founder Karamjit Singh.
Are you making the most of your big data?
Ignoring customer insights will immediately leave a business out of touch with its customers, while competitors draw ever closer to them – but a wholesale partner can help service providers drive brand loyalty and monetise big data, writes Christian Michaud of Tata Communications.
Customer churn: Telcos must turn big data into smart data
Utilising big data analytics to personalise the customer experience will be crucial for telcos to manage customer churn and improve loyalty, according to UK-based research and analyst firm Ovum.
New rules of engagement: Location tech and customer loyalty
Personalised shopping experiences are becoming a reality and are set to aid retailers’ bid to extend customer loyalty, while geo-location can help turn them from browsers to buyers, writes Ryan Goh of Zebra Technologies.
Pricing and plans key for Singaporeans in choosing telco provider: Frost
Pricing and subscription plans remained the most important factor for Singaporeans in selecting their telecommunications service providers, according to Frost & Sullivan. 
Nokia touts predictive tool to enhance telco marketing
Marketing organisations within telco operators are struggling to digest the vast amount of customer data they possess, and as a result, haven’t been able to benefit from the first-mover advantage this information could potentially give them, according to Nokia Networks.
90% of companies benefitting from big data: CA study
Enterprise big data strategies are delivering key benefits to organisations despite noted challenges in implementation, according to a global study commissioned by CA Technologies.
Is enterprise fraud management just a fad?
It is incumbent upon the industry to explain to the customer what data we are seeking to link, why, and what the benefit will be, writes Raed Taji of Fico.
Telco Deep Dive: From telco to comco
Telcos’ key assets are no longer their physical networks but their brand and customer relationships, which makes them uniquely positioned to offer Communications, Commerce and Community solutions as ‘comcos,’ writes Gerard K.M. Lim.
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