CtrlShift powers up with new CEO
Dominic Powers takes over the role from Deepika Nikhilender.
CtrlShift and iPinYou join forces to provide global brands access to Chinese audiences
The Hub, CtrlShift’s cloud-based media management and buying application, is the first platform outside of China to be integrated with iPinYou’s Demand Side Platform.
CtrlShift launches private marketplace offering curated premium ad inventory
Platform launches in Malaysia with seven publishers – MediaPrimaDigital, Star Media Group, RevAsia, MalayMail Online, SinChew Online, Tantannews.com and Cari.my
CtrlShift eyes expansion beyond Asia
Sees strong potential in Vietnam and China To achieve goals by focusing on people, product and proposition  
Former Mindshare senior exec Deepika joins CtrlShift
Marketing solutions company CtrlShift said it has appointed industry veteran Deepika Nikhilender as its new managing director.
3-in-1 merger marks CtrlShift debut
Programmatic media trading platform AdzCentral, digital advertising services firm Better and ad-tech distribution company Asia Digital Ventures have merged to form CtrlShift, a new independent marketing technology company.
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