The twelve edition of the AppsFlyer Performance Index finds the two tech giants still dominating in-app marketing across various categories.
The latest e-commerce report by iPrice Group revealed the impact of Covid-19 towards the region’s e-commerce industry, both positive and negative
Google tops the power ranking, while Facebook is still retargeting king Regional and local players are making their mark, with TikTok seeing tremendous growth
Aims to grow its presence in Asia; opens seventh APAC office in Indonesia.
AppsFlyer discovers travel and social apps have the fastest-growing revenue rates during this month.
Mobile attribution MasterClass is aimed at technology leaders and app marketers.
The US-based company’s solution can be found on nearly seven billion mobile devices.
Asian users spend 40% more on in-app purchases than the rest of the world, although North Americans spend the single highest amount – in shopping apps, according to a new study by San Francisco-headquartered AppsFlyer.