CashKu signs MoU with

  • Users can save or invest for as low as US$2.26 
  • Make app accessible to M’sians, help them plan for retirement founder/CEO, Effon Khoo & Advisonomics's cofounder, Raevendren Ramachandran

Advisonomics, a licensed financial planning firm, has partnered with to make the CashKu mobile app accessible to more Malaysians.  

In a statement, the cloud payroll and HR software provider said both parties have integrated their respective platforms to provide users seamless access to the financial planning app.

It said this MoU was born out of both companies’ mutual concern that Malaysians lack sufficient accessible savings and wealth building solutions, specifically in matters related to retirement savings. 

By making the CashKu app more accessible, both parties hope to encourage and assist more SME employees prepare for retirement whilst simultaneously increasing Malaysians’ access to financial advisory services. 

Raevendren Ramachandran, co-founder, Advisonomics said in the last two years, reflective of global as well as domestic economic environments, coupled with the disruption brought about by the Covid-19 pandemic, the need for stable and more accessible retirement savings facilities has been augmented.

“Aside from EPF, the average person generally lacks access to financial advisory services and investment opportunities that will help increase their retirement savings,” he added.

“Additionally, financial planning and investment programmes often require significant financial outlays,” Raevendren said.

CashKu, a digital financial planning app, designed and managed by Advisonomics was created to raise awareness around savings, retirement planning and financial literacy. 

With the aim of democratising access to financial planning and wealth management, Advisonomics said the app is user friendly, even to those who are new to this game. 

It claims that CashKu is the first of its kind in Malaysia and an ideal platform to launch an investment initiative, enabling users to save and invest with outlays as low as US$2.26 (RM10) with advisor support included. 

Two primary components of this app are the CashKu Save programme which offers higher returns compared to conventional savings as well as better liquidity options; and CashKu invest through which everyone can access all risk portfolios with zero sales charge. 

Effon Khoo, founder and CEO, said the partnership with CashKu is aimed at helping Malaysians prepare for their financial future. 

“In this instance, over 60,000 employees from 12,000 companies which works with will have access to the benefits of CashKu,” he added. “It is in line with our philosophy and objective to help people live better lives.”


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