Whitman launches free navigation app for financial freedom

  • iWealth Basic offers users a snapshot of their present and future financial standing
  • Generates a suite of personalised strategies to help get closer to achieving financial goals


Whitman launches free navigation app for financial freedom


WHITMAN Independent Advisors’ push to democratise holistic wealth management and deliver wealth management services to all Malaysians has resulted in the launch of iWealth Basic, the first free Roadmap to Financial Freedom tool in Malaysia.

iWealth Basic integrates a Do-It-Yourself (DIY) element to Whitman’s Roadmap to Financial Freedom service. The Roadmap to Financial freedom service is a proprietary solution developed by Whitman to help clients ascertain if their wealth is growing fast enough to achieve all their financial goals.

Through iWealth Basic, users navigate around the easy to use mobile application by entering their personal financial information such as income, expenses, existing investments and financial goals to arrive at the most optimal way to achieve financial freedom.

These actions form the basis of a masterplan for all future financial and investment decision making.

iWealth Basic offers users a snapshot of their present and future financial standing while generating a suite of personalised strategies to help them get closer to achieving their financial goals.

At the end of the day, users get to choose strategies that would best serve their needs and interests.  They will be able to see the impact of every financial decision, no matter how big or small, on their financial future. 

“Financial freedom occurs when an individual has the ability to fund whatever financial goals that they desire, at the same time, have the freedom to choose whether to work or not work.

“The introduction of iWealth Basic comes at a time when an increasing number of Malaysians are grappling with high household debts, the cost of quality children’s education, car and housing loans which pushes them further and further away from achieving financial freedom. Malaysians are also struggling to identify the best option to grow their money without taking unnecessary risks,” said Whitman Independent Advisors founder and managing director Yap Ming Hui.

“All this will change with iWealth Basic. iWealth Basic is akin to having your own financial Waze. Like Waze, iWealth Basic helps users to identify a few alternative routes to reach their financial freedom destination. From those alternatives, users can then choose the best approach to achieve their financial goals. Just like anyone would refer to Waze before the start of their journey, Malaysians should refer to their financial roadmap in the iWealth Basic app before investing any sum of money.

“By doing so, Malaysians would be able to avoid pitfalls, find short cuts and reach their destination faster. Essentially what Whitman has achieved today, is to introduce a better way for Malaysians to invest their money, one which will increase investment returns and minimise investment risks”.

iWealth Basic is available to download for free from Apple or Google Play Store. Look for iWealth by Whitman.


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