Lazada Malaysia joins HotShotz as e-commerce partner

  • Partnership reflects commitment to support Malaysia’s ever-expanding gaming industry says CEO
  • Tickets open for sale with 7-components to DNA’s inaugural eGames festival from July 22-23


The HotShotz momentum keeps building. With less than one month to go before DNA’s inaugural eGames festival, HotShotz is unleashed from July 22-23 at KDU University College, Glenmarie campus, I amLazada Malaysia joins HotShotz as e-commerce partner pleased to welcome leading e-commerce player, Lazada Malaysia as our E-commerce Partner.

"We are very excited to be the official e-commerce partner for HotShotz, and the partnership reflects our commitment to support the ever-expanding gaming industry in the country. We at Lazada Malaysia understand how massive the gaming community is in Malaysia, and we are equipped to cater to the needs of this growing community and giving consumers confidence in purchasing a variety of products from international brands on our platform,” says Hans-Peter Ressel, CEO of Lazada Malaysia (pic)

As part of its role in HotShotz, Lazada Malaysia will be launching a special HotShotz page on its popular portal with special deals on various gaming related items so watch out for that. At the same time, HotShotz ticket purchasers will receive a Lazada discount code as well. Those who purchase the two-day ticket will also be eligible for the lucky draw with a PS4 Pro console, three units of Predator gaming mouse and some VR for mobile headsets as the prizes!

Positioned as Malaysia’s leading eGames Festival, HotShotz has six components to it:

eSports competition

Strictly for amateurs, with a total of 7 games, both PC and console players who fancy themselves to be the next Malaysian world champion, should pencil in HotShotz as their breakout debut on to the main stage. The main event will see over 250 finalists competing to be winners in the following games:

Counter Strike (on the PC)

Street Fighter V (PlayStation 4)

Call of Duty: Infinite Warfare (PlayStation 4)

Overwatch (PC)

PES 2017 (Winning Eleven 2017) (PlayStation 4)

Dota2 (PC)

Tekken 7 – (PlayStation 4)

Game Publishers Showcase

Various game titles will be available for visitors to enjoy in the free to play area with Sony Interactive Entertainment Hong Kong Limited Singapore Branch (SIES) and Codemasters will also be having a booth presence.

Indie Games Showcase

All the big games started out small and here, through the showcase presenter, MDEC, 10 independent game developers will be showing their games for all to play. Could one of them become the next big thing in the gaming industry?

Cosplay competition

Seen as very much at the periphery of the gaming ecosystem, nonetheless it was Cosplay players, many of them gamers themselves, who helped take the fantasy characters of the gaming world into the real and, indirectly, helped create a sense of excitement and reality around the games.  Watch out for the cosplay workshop as well where you will get tips on how to portray your fave gaming world character.

PC Modding

You’ve heard of how some people love to modify their cars, well, meet the geek equivalents and be blown away by how far some will go to turbo charge their machines. There will also be a hands on area where visitors can assemble their own dream gaming machine.

VR Showcase

VR news has been making headlines with a Malaysian games developer turned VR player raising some funding from 500 Startups last week. Yet another key player in the Malaysian VR scene is VR Lab Sdn Bhd and as our VR Partner with the largest booth space, they will be ensuring that HotShotz visitors get to experience what the world of VR is actually like.

With some much going on at HotShotz over the two-day festival, get your tickets here.

HotShotz is supported by Main Sponsor Predator, which is ACER’s gaming brand, co-sponsors Digi, Malaysia’s leading telco, Malaysian Digital Economy Corporation (MDEC) and Sony Interactive Entertainment Hong Kong Limited Singapore Branch (SIES). KDU University College is the Venue Host, VR Lab is the VR Partner. The media partner is Astro’s eGames channel, EGG. Watch out for more partner announcements!


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