Dropmysite rebrands to Dropsuite, world domination next
By Digital News Asia March 10, 2016
- Dropmysite, Dropmyemail, Dropmymobile, and DSE Server Backup under one brand
- Sets the stage for a new global vision, business strategy and ambition, it says
SINGAPORE-headquartered Dropmysite, which provides cloud-based backup solutions for small and medium enterprises (SMEs), has rebranded to Dropsuite.
The rebrand sets the stage for a new global vision, business strategy and ambition, the company said in a statement.
Dropsuite consolidates three standalone brands: Dropmysite (website and database backup); Dropmyemail (email backup); and Dropmymobile (mobile data backup).
The company has also launched a new solution, DSE Server Backup, which provides file-based server backup.
DSE Server Backup seeks to eliminate business risks caused by avoidable data loss through public or on-premises cloud integrations of their software solutions, the company said.
“Downtime and data loss is a massive issue, with a wide range of consequences, yet the backup experience for SMEs is often difficult and expensive,” said chief executive officer Charif El-Ansari (pic), a former executive with Google and Dell.
“We see a tremendous global opportunity in helping SMEs – they are underserved by IT security programs and system architectures.
“We help SMEs recover and get back to business as quickly as possible, ensuring they are not out of business; it’s simply better backup,” he declared.
Citing cybersecurity firm Sophos, Dropsuite said that around 30,000 SME websites are hacked each day.
British insurance company Lloyd’s estimates that businesses lose around US$400 billion to hackers each year, it said.
Research firm MarketsandMarkets estimates the disaster recovery as a service market will grow from US$1.42 billion in 2015 to US$11.92 billion in 2020, a compound annual growth rate (CAGR) of 52.9%.
Key to this is a sharp rise in SMEs demanding effective disaster recovery and backup services to reduce downtime costs, recovery time and complexities, and data loss, Dropsuite said.
The company said it recently signed partnerships with Blacknight Internet Solutions and OzHosting in Australia. Other partners include domain name registrar GoDaddy, GMO Internet, HostPapa and Singapore Telecommunications Ltd (Singtel).
Through these partners, Dropsuite now boasts a potential SME customer reach numbering in the millions, it declared.
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